This Ice Light commercial was produced by Ice Light creator, Jerry Ghionis.  It shows Jerry running through the streets of Melbourne, Australia frantically with the Ice Light but you wont guess where is trying to go.  Watch and find out!

The Ice light is a portable handheld daylight light source that is fully dimmable.  The Ice Light allows photographers a portable option if there is limited space to setup an entire photo studio.  If you don’t have an assistant, the Ice Light is easy to mount, with a built in 1/4 — 20 thread on both sides.  The beauty of continuous light is that you can see how light patterns fall before the shot, therefore eliminating the test shot and creating a better workflow. The Ice Light was Created for multiple uses including photography and videography.

Westcott Lighting Gear in Action

 

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